The AUBI Shop · Digital Products for Coaches
The systems behind a well-run coaching business, ready to use.
Nine workbooks, templates and trackers from a studio that works only with coaches. Fill them in, adapt them, and use them on any platform.
01 · Your brand
Look like the business you have built.
For coaches whose brand and website were made for an earlier version of their business.
Workbook · Slide decks · Spreadsheet
The Brand & Website Rebuild
Plan a brand and website that match the business you run today, one connected step at a time.
- 101-page fillable workbook, nine modules
- Brand Strategy and Brand Guidelines slide decks
- 35 free font pairings and 35 colour palettes
02 · Getting clients
Steady enquiries, honest sales.
From being found, to starting conversations, to a clear yes or no.
Lead generation
The Coach Lead Generation System
A weekly routine of about three hours, with a Lead Tracker and message templates you adapt.
Workbook · Tracker · Templates
Content
The Coach Content-to-Client System
Post with purpose at a pace you can keep, and see which content actually starts conversations.
Workbook · Tracker · Templates
Sales
The Coach Sales & Conversion System
A discovery call script, proposal template and conversion tracker for clear, honest sales conversations.
Playbook · Tracker · Templates · Proposal deck
03 · Your offers
Offers clients understand and trust.
Name your method, shape it into a program, and launch smaller products without guesswork.
Method
The Coach Signature Method Builder
Turn the way you already work into a method clients understand and trust.
Workbook · Templates · Method maps
Programs
The Signature Coaching Program Builder
Design, cost and deliver a program that works for your clients and your calendar.
Workbook · Planner · Templates
Launches
The Coach Digital Product & Workshop Launch System
Test the idea, build the smallest version worth buying, price it properly and launch it calmly.
Workbook · Planner · Templates
04 · Running your practice
Calm, organised and professional.
The behind-the-scenes systems that make clients feel looked after.
Notion workspace
The Coaching Practice OS
Leads, clients, sessions, payments and your week in one Notion workspace that shows what needs you today.
Notion template · Setup guide
Client templates
The Client Success Bundle
Twenty client templates, each in a detailed and a short version, as Word files and fillable PDFs.
20 templates · Word · Fillable PDF
The Complete Collection · All nine products
Everything, in one download.
Every workbook, template, tracker, slide deck and Notion workspace in the shop. Buy once and work through them in the order your business needs.
- The Brand & Website Rebuild
- The Coach Lead Generation System
- The Coach Content-to-Client System
- The Coach Sales & Conversion System
- The Coach Signature Method Builder
- The Signature Coaching Program Builder
- The Coach Digital Product & Workshop Launch System
- The Coaching Practice OS
- The Client Success Bundle
You save $290 compared with buying each one
Get the collection →Not sure where to start?
Start with what feels hardest right now.
How you get it
Pay once and your download link appears straight away. It is also emailed to you.
What you need
A free PDF reader, Word or Google Docs, Excel or Google Sheets. The Practice OS needs a free Notion account.
Before you buy
These are digital downloads, so all sales are final. If a file is missing or will not open, email hello@theaubi.com and we will send a working copy.
Prefer it done for you?
Your brand and website, designed in a week.
If you would rather hand it over, the studio builds brand identities and websites for coaches.
The Signature Experience →